Get the IMC Professional Program Guide

*This program is for marketers with three or more years of professional experience.

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Advance to the marketing C-Suite with the skills you’ll learn in the Master of Science in Integrated Marketing Communications from top-ranked Northwestern University’s Medill School of Journalism, Media, Integrated Marketing Communications.¹ Tailored for working professionals, this part-time program allows you to advance your education from anywhere in the world without interrupting your career.

Medill pioneered integrated marketing communications. Since launching the world’s first master’s in integrated marketing communications program in 1991, Medill has become synonymous with marketing excellence and innovation. As the training ground for some of the world’s best storytellers, the IMC Professional program provides in-depth, unsurpassed education that’s as strong as Medill’s reputation.

See immediate results in your current role while you build the skills, knowledge and network to advance to executive-level marketing positions in this first-of-its-kind live online master’s degree program.

Your instructors are world-renowned and accomplished researchers, change-agents and C-suite powerhouse executives with experience as marketing heads of innovative, groundbreaking start-ups, global Fortune 500 companies and new ventures.

Medill faculty keep a keen eye on the future of marketing and regularly update the IMC Professional program curriculum to encompass evolving market conditions, emerging trends and new technologies.  

• 13 units 
• 2+ Years
• 100% Live Online
• Synchronous Learning

National University¹

Medill alumni

Years of Medill excellence

—Kelly G. (IMC22)

Vice President, Ketchum

Medill IMC graduates excel in positions such as:

• Chief Marketing Officer
• Vice President of Marketing
• Global Brand Director
• Director of Consumer Insights
• Senior Product Marketing Director
• Customer Marketing Director
• Communications Director
• Marketing Analytics Leader
• Social Media Director

Because the IMC Professional program frames marketing in the larger context of business by focusing on the core skills that create marketing success, students often leverage their coursework for promotions before completing the program. Courses prepare you to become a key business contributor and leader who can make marketing decisions that drive impact and change.

IMC Professional program faculty and their connections can open career doors for you. So can your classmates and members of the Medill alumni network, who are strategic marketing and communications leaders at world-class companies, including these:

Course offerings span all functions of marketing, including branding, communications, public relations, linking campaigns to business financial success and sustainability and more. 

Design your strategic marketing and communications expertise with the flexibility of 10 elective credits on topics ranging from Culture and Inclusion in Marketing to Strategic Creativity and Managing Digital Products and Technologies. Just 3 of the 13 credits needed for graduation are core requirements.

You can also adjust the pace of this part-time master’s in integrated marketing communications program to fit your needs. While some students graduate in as little as two years, you can take your time to work through this part-time, live online program.

Held in leading global cities, elective five-day immersive courses offer a full academic credit, and you may participate in the immersive courses after you’ve completed the three core classes.

During five days of intensive learning centered on real-world projects, you’ll have exclusive opportunities to work and socialize with accomplished alumni, your expert instructors and your classmates. 

—Layth Y. (IMC23)

Global Social Media Manager, Gallagher

1. Retrieved on July 16, 2025, from usnews.com/best-colleges/rankings/national-universities

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Northwestern University has engaged Everspring, a leading provider of education and technology services, to support select aspects of program delivery.

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